About

Azimut Agency, one person.

My name is Tanguy Sturtz and I look after the online presence of reception venues. You have the same person on the phone from the first call until long after the site goes live.

Tanguy Sturtz, founder of Azimut Agency

Who I am

Tanguy Sturtz.

I take the call, I write the copy, I design the site and I put it online. I am also the person you ring two years later to change a photograph.

More than ten years in digital marketing, and a spell in the events world before that. That is where the speciality comes from: I have seen magnificent venues sit half empty, not because they host badly, but because nobody could find them.

I only work with wedding and event venues. Doing nothing else is what lets me know, before even seeing your estate, which pages are missing, which photograph should open your site, and what makes a visitor write rather than close the tab.

Where Azimut comes from

Two trades, and one observation.

I spent several years in events first, close to the venues and to the people who run them. I saw the same thing everywhere: places that host beautifully, and that still let enquiries slip away, simply because none of it shows online.

The ten years that followed, I spent in digital marketing, making businesses findable that nobody was looking for. The day I brought the two together, Azimut Agency existed, with a rule I have not moved since: work for reception venues only, and be judged on one thing, the number of enquiries that reach your inbox.

Azimut Agency came out of two trades: events and digital marketing.

The name comes from there too. An azimuth is a bearing: the angle you follow to reach a place. I learned it as a scout, compass in hand, long before I built websites.

My commitments

Six lines, and no small print.

  • A price given on the first call, before I show you anything.
  • One person, from the first call to going live, and afterwards.
  • No compulsory subscription, ever, in any form.
  • The site belongs to you: source code handed over, domain in your name.
  • A delivery date in writing, in the contract, not a spoken estimate.
  • A straight answer, including when it means telling you to do nothing.
A glass orangery, potted lemon trees and a long wooden table

Why this niche

A venue is not sold like a restaurant.

Nobody books a château the way they book a table. The decision is made by two people, it commits a year of preparation and the budget of a car, and it is played out first on a screen, often in the evening, often on a phone.

Everything else follows from that: where the photographs sit, how long the copy runs, exactly where the enquiry button lands, and the fact that a bilingual site is not a luxury when a family from abroad is looking for a venue in France.

That is why I take no other trade. A supplier building a plumber's site on Monday and a château on Tuesday knows neither.